Why hire a human writer these days?
The answer’s the same as it ever was: writers wield the power to turn words into bonds between thoughts and feelings, feelings and action. And, of course, between people and things.
It’s the bonding mechanism—which is a form of alchemy, really—that makes copy copy and not just a bunch of neatly arranged narration.
Before you ask: yes, I know how to use AI.
Yes, I use it sometimes, for funsies.
No, I don’t think it can write good copy.
No, I don’t think it will ever do anything human as well as actual humans can do it.
Brand storytelling is ultimately an exercise in trust. If you’re looking for a tagline that will stick in people’s heads for years, or imagery that resonates on a deep psychological level, or a breakthrough in your relationship with customers, you’re gonna need a language processor with guts. Like, actual physical guts.
And that’s me.
I’ll take a look and tell you exactly where you need to up-level. I’ll develop a brand story based on a blend of research, intuition, and creativity. And I’ll show you exactly how your brand can meet your consumers where they are.
Ready to meet the best version of your brand?
Very Professional Bio
Real live human copywriter. Elder millennial. Survivor of stuff.
I live in San Francisco and I’ve been writing copy since two financial crises ago. I leverage my poetry degree every time I write a tagline. These days I am also a reiki practitioner, so my creative consultations come with a complimentary side of positive life energy.
I love short-term and part-time projects. My ideal role is what I call a Mary Poppins: give me a year and I’ll make your brand its very best self, and then I’ll leave you with a plan your team can execute with total confidence.